Researchers trick the brain to lower blood pressure
Researchers test out a catheter-based probe that emits high-frequency energy directly into the renal artery to deactivate nerves that regulate blood pressure.
What I’m Reading
Shareworthy articles and content syndicated from other sites. These aren’t things I’ve written or necessarily endorse, for the record.
Nook Color takes on iPad with possibly 3M units shipped
Even though Barnes & Noble hasn’t been pushing the Nook Color as an iPad competitor, its low price and slick hardware seem to have made it one.
Barnes & Noble shipped close to 3 million units of the $250 Nook Color since it launched in November, Digitimes reports, based on estimates from suppliers of the device’s components. Its success led the suppliers to calculate that the Nook Color currently accounts for over 50 percent of the iPad-competitor market (which includes all other tablets).
While far from official sales figures (shipment numbers only tell us how many devices are sent to retailers, not how many are sold), the estimates are still a decent indicator of how consumers are responding to the Nook Color. And not surprisingly, it seems buyers want cheap tablets. (B&N previously said that the device was its best-selling product for this past holiday season.)
Barnes & Noble made several bold decisions with the device, including pricing it well below other tablets and bringing it more in line with the Kindle and other e-readers; offering a portable 7-inch size with a high-quality screen; and having it run a locked-down version of Android, which left the door open to expand the Nook Color’s capabilities with apps and other tablet-like features (which are now headed to the device in an April update).
It’s also not too surprising to hear that the Nook Color may be dominating the small field of iPad-competitors, most of which are two to three times its cost. Hackers have also taken a liking to the device because it’s cheap and easy to turn into a full-blown Android tablet.
According to the suppliers, B&N shipped one million Nook Color units in the fourth quarter of 2010 and shipped 600,000 to 700,000 units a month for January and February.
Tags: Android, ereaders, iOS, iPad, Nook Color, tablets
Companies: Apple, Barnes And Noble, Google
Three ways Royal Caribbean has embraced mobile
iPhones and iPads figure into Royal Caribbean’s use of mobile technology to help its cruise line run smoothly.
Twitter Product Chief Now Dorsey, Williams Steps Down
The game of musical chairs continues at Twitter, where co-founder and former CEO Evan Williams will step down as product development leader, a role that will be…
On Web Design and the Meaning of Life
When I was eight years old, I burst into the house from the day’s baseball practice to discover a pencil sketch propped up on the kitchen counter for me to see. I recognized it as the cover of one of my favorite Batman comic books. I knew my dad could draw, but this didn’t look like his style. When the true artist revealed herself, I exclaimed in amazement, “Wow, Mom! You can draw, too?” (She was really good.)
When I was a kid, no one ever handed me a sketchbook and told me to start drawing. I just did. A lot. I drew Disney characters, superheroes, Charlie Brown and Snoopy. As I grew older, I would draw scenes or characters from books I read.
Because I loved to draw, I ended up in the graphic design field. I graduated from design school at a time when only geeks knew how to use the Internet. But that soon began to change. Shortly after landing my first graphics job, my supervisor left to take a web designer position. I was impressed. I didn’t know what type of hocus-pocus magic it took to make websites, but I was sure it was done by people with brains the size of super-computers.
Eventually, I learned how it was done and began building websites myself. I loved everything about graphic design and web design. I loved that it involved a computer—especially a Macintosh. I loved HTML. I was amazed when I discovered CSS and found I could change styles across an entire site by modifying a few snippets of code. I had a lot of intrinsic reasons why I did what I did for a living.
So how did I go from web designer to telemarketing manager and sales trainer? Those two career paths may seem miles apart. But they’re not, really—not when you look at the extrinsic reasons behind what I do.
You see, I also found a great deal of satisfaction when I created a printed piece or website that actually helped a client grow their business or increase revenue. When I saw a client get top search rankings and heard that he got praised by his boss because of it, I felt that I had contributed a small part to their success. Now that I train sales people and telemarketers, I get the same sense of satisfaction when one of them takes what they’ve learned and becomes successful.
Why do You do What You Do?
Author and speaker Simon Sinek offers a simple yet profound explanation why leaders like Apple Computer, the Wright Brothers, and Martin Luther King, Jr. were able to inspire those around them. I’ll give it to you in a nutshell:
People don’t buy what you do; they buy why you do it.
In other words, companies and leaders that truly inspire others “start with why.” All the rest start with “what.”
It makes sense. If you don’t know why you do what you do, then how will you ever get others to respond to you, vote for you, or buy your product?
I’ve heard that the average person changes careers 3 – 5 times in their lifetime. In a world of outsourcing and off-shoring, knowing your unique “why” keeps you both flexible and adaptable.
So what about you? Why do you do what you do? What’s your particular “why”? Listen to Simon Sinek’s presentation, How great leaders inspire action, and tell me what you think.