A wide-ranging report out today paints a rosy picture for the future of search and search ads, and more specifically for Google to continue its dominance of the search landscape. But there are small niches where Google’s position as a dominant traffic driver might be taking a hit. Citi…
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Recent algorithmic updates didn’t just hurt the bad guys and clean up the SERPs. Many other sites felt the wrath of Google’s tweaks. So, how do you adjust fire and move on from here? …
The infographic is the art form of choice for illustrating complex data in a way that often makes the case that yes, the data is in fact complex. As we all know, the world of local online marketing is uber-complex. With that in mind, I offer you the best of the local search infographics to […]
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A treemap of a highly complex dataset always looks mesmerizing, even when the rectangles seem to have peculiar shapes. The project with the apt title “You’re looking at $480M of Groupon’s gross revenue” by Paul Butler [paulbutler.org] makes true on its promise in the title: based on an internal Groupon memo that was recently released by the Wall Street Journal, it displays the performance of the historical deals at the deal-of-the-day website Groupon for the top 20 cities in the U.S.
Each rectangle represents one Groupon deal. The rectangle’s width represents the price, while its height represents the number sold. As a result, the surface area represents the total gross revenue.
As you know, the world wasn’t always how you know it today. Land was discovered, people migrated, and significant events in history played out to shape what society is like now. For a glimpse in this sort of evolution of the world, Gareth Lloyd scraped all geotagged Wikipedia articles with time attached to them, providing a total of 14,238 events. Then he mapped them over time.
Your history lesson begins in 499 BC, when most of the documented events appear in Europe. Around the middle mark, you see some activity in Asia. Finally, around 1492 when Columbus sailed the ocean blue, got lost, and thought he was in India, there’s a burst of activity worldwide. Fast forward to present day, and you’ve got an image that resembles a modern map.