Sen. Rockefeller to Introduce Online Do-Not-Track Bill

The continuing assault on the privacy of US citizens is finally drawing the attention of a ranking member of congress. Senator Jay Rockefeller is readying a bill to require websites to halt tracking internet users who choose to opt out of tracking. The Senate bill will follow a bill introduced in the House in February.

NetChoice, a trade group representing e-commerce groups, opposes the Speier bill, saying it would hurt Web businesses. Online tracking helps deliver targeted advertising that pays for free Web content and services, said NetChoice executive director Steve DelBianco.

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